Hi Mike,
The first step to setting up a Biz page for Facebook is to sign up for a personal account. You can then use this personal account to manage the various business pages you create. As of now this is the best way to create and manage your pages.
The following link outlines all of the other business solutions offered by Facebook:
Business Solutions | Facebook
Once your business page is created you can start to take advantage of advertising on the social network, tracking business page and ad performance, polling fans for customer insights and creating apps.
Facebook Beacon is pretty promising (whenever a facebook user purchases from your store the story of the purchase is broadcast to all of the people in their network) but is currently in an extremely limited Beta (less than 30 companies). They will be expanding within the next couple of months so if your interested i'd recommend signing up now to get higher spot on the waiting list.