Carol -
I just checked out your "about us" page after reading your concerns.
First of all... you are a Yahoo store right?... I do not even see the Yahoo security badge showing. I see that you are a Yahoo store, but not anything showing the secure website.
I would at least put that on until you make your mind up about hacker safe.
As for the about us approuch you took.. I love it!!!!!! Very clever, but I feel unfinished.
Where are these pets owners? They own the website right? Get a picture of yourself or an employee with your adorable pets. You have some super cool products, but why aren't your pets playing or wearing any of them in these picture I see?
PEOPLE WILL LOOK BEFORE THEY READ!
Your worried if your website looks safe right? Adding the free Yahoo secuirty thing, and then showing them who's running this safe website, might ease their minds and not make them look for hacker safe.
Pet owners love to see <<<< other peoples pets, so get some of your products on these adorable pets they are looking at so they can say " Oh how cute... I want one for my dog etc etc!
Hope this helps
Pam
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