Nice!
Nice Site - very easy to navigate - very child-friendly colors
Two Suggestions-- Put your toll free number in your banner somewhere - it appears as if you are trying to hide from customers with the only place I found your number was on the COMPANY link at bottom of page.
SC has a wonderful program called snap shop they can put on your site -- I would recommend it (we have it on classiccharms.com and have seen unbelievable results). I think it works best with sites when a customer is doing side by side comparisons, because they can't decide what to purchase, so it allows them to see more than one item, side by side and even purchase from there instead of going to actual item page.
Great job on your site - how are your conversations??
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